How do public relations professionals decide which functions to outsource to a third party and which to keep in-house? Thomson Financial collected feedback from PR professionals at agencies and in-house at corporations via one-on-one phone discussions. Read the results.
August 14, 2007
Public Relations Workflow: In-House vs. Outsourced Functions
How do public relations professionals decide which functions to outsource to a third party and which to keep in-house? Thomson Financial collected feedback from PR professionals at agencies and in-house at corporations via one-on-one phone discussions. Read the results.
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