New York-based asset manager Stralem & Company has launched a new "virtual distribution program" to attract and retain investors to its $93 million Stralem Equity Fund, which in July introduced a new advisor share class. The program will include e-mail campaigns and Webinars targeting advisors and a redesigned company Website, according to SunStar Strategic, the Alexandria, Va.-based marketing consulting firm working with Stralem to implement the program.Click here for the full story.
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