A blog for mutual fund and investment management marketers who want strategies and ideas to attract and retain investors, strengthen distribution, and build brands.
February 13, 2009
Timely Communications Programs
Now, more than ever, investors are hungry for financial information. If fund firms are not proactively providing information to their investors in a timely way, the uncertainty could cause their investors to leave. SunStar Senior Account Executive Amiee Watts takes a look at the ways fund firms can develop timely communications programs for their investors.
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